DEALING WITH A DATA BREACH

Target.  Home Depot.  Jimmy Johns.

What do these companies have in common? They’ve all been victim to data breaches that resulted in their customers’ information being stolen. And as technology continues to advance, data breaches will continue to occur — as will the need for organizations to repair consumer relationships. That’s where PR comes in.

Join us Friday, May 18, at Stites & Harbison for 

DEALING WITH A DATA BREACH

We’ll hear from a panel of seasoned cyber security experts from the FBI, Carla Blanton Consulting, the Kentucky Derby Festival, and the region’s leading Data Security attorneys.

11:30 a.m. – Networking

12:00 p.m. – Program Begins

Stites & Harbison, PLLC. 400 West Market Street, Louisville, KY 40202


TICKETS

Members: $25





 

Non-Members: $35





Bandy Carroll Hellige: Social Media Specialist

Social Media Specialist

Louisville public relations agency Bandy Carroll Hellige (bch.com) seeks a Social Media Specialist to plan, manage and evaluate social media activities for clients, in coordination with BCH’s Brand Experience and Brand Management teams.

 

Responsibilities:

  • Plan and manage social media activities on behalf of clients
  • Write and produce proprietary content for social media
  • Develop, implement and manage paid social media campaigns, including sponsored content, promoted posts, ad sets
  • Proactively monitor social media communities as well as manage engagement
  • Manage and monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns
  • Regularly provide insights gained from social media monitoring into Brand Management team, to help them evolve strategies in a timely fashion
  • Monitor trends in social media tools, trends and applications
  • Follow developments in client industries in order to implement relevant communications strategies
  • Assist in development of social media strategy for clients
  • Participating in client or vendor meetings, as assigned
  • Manage relationships with outside vendors utilized to support client projects

 

Qualifications:

  • Minimum 2 to 3 years of relevant experience
  • In-depth knowledge of applying social media as marketing communications channels, including managing paid and sponsored content campaigns
  • Proficiency in writing in distinctive and appropriate brand voice on behalf of clients
  • Strong project management and organizational skills
  • Ability to research and process broad and diverse information in order to understand client’s subject matter and write and produce relevant content
  • Ability to effectively communicate information and ideas in written and verbal format, build and maintain relationships and work in team environment

 

Qualified candidates should send resume and work samples to Matt Kamer, mkamer@bch.com.

ResCare: Public Relations Consultant

ResCare

Title: Public Relations Consultant

Job Category: Communications & Marketing

Line of Business: Resource Center Services

About ResCare

Join us in transforming peoples’ lives and their communities! ResCare is a one-of-a-kind human services company offering services for people with intellectual and developmental disabilities, home care for seniors, as well as education, vocational training, and job placement for people of all ages and skill levels. Right now, we have an exciting opportunity for you to join our team as a Public Relations Consultant.

Are you passionate about helping others? Dont miss this opportunity to find career success and fulfillment while you help people reach their highest level of independence! Apply today! ResCare. Where Care Meets Career.

Public Relations Consultant Responsibilities

The ideal candidate will have 5 years of corporate or non-profit agency experience in PR with excellent media relations, community relations and storytelling experience with strong strategic PR background.

Essential Job Responsibilities:

Work cross-functionally with marketing and internal communications. Experience in brand building and managing communications strategies.

  • Strategic storyteller and creative thinker who’s always pondering the headline
  • High levels of energy, enthusiasm, initiative, flexibility and commitment
  • Executing integrated PR campaigns across multiple channels
  • Management, tracking and reporting of integrated campaigns based on defined goals
  • Proactive media pitching, managing media relations and crisis communications situations
  • Developing community relations programs and help to drive PR and media activities for local communities where ResCare serves
  • Helping drive trend story ideas/pitches across multiple properties
  • Developing and managing company’s brand strategy with social media content and execution
  • Prioritizing and assigning deliverables, ensuring all deadlines are met
  • Contribute to creative brainstorming sessions and brand strategy
  • Organize and execute press activities
  • Maintain positive headlines in targeted media outlets by distributing methodical, tiered announcements and storytelling that will continuously trigger curiosity and desire for a deeper look.

Specific Requirements

  • Bachelor’s degree preferred, preferably in Marketing, Communications or Journalism
  • Five years of corporate, public sector and/or social marketing and CSR experience
  • Superior writing and editing skills (specifically regarding press materials), with strong knowledge of AP Style
  • Proficiency in Adobe and Office programs: Microsoft Word, Excel, PowerPoint, Photoshop, Illustrator Deadline-driven self-starter with good judgement and a strong attention to detail

Additional Information

Benefits

In addition to meeting your passion for making a difference in people’s lives and career advancement, opportunities you may also be offered:

  • Competitive pay based on experience
  • Medical, Dental, Vision Benefits
  • Suite of voluntary insurance options
  • 401(k)
  • Paid Time Off
  • Holidays
  • Performance incentives
  • Company Discount Purchasing Program
    • Cell phone Service
    • Ford and Chrysler Automobiles
    • Furniture
    • Appliances
    • Staples discounts
  • Employee Assistance Program
  • Legal Assistance Program
  • Tuition Reimbursement

Don’t miss this opportunity to find career success and fulfillment while you assist people to reach their highest level of independence.

ResCare is an Equal Opportunity Employer. ResCare does not discriminate against any person on the basis of gender, race, color, national origin, religion, disability, age, veteran status, gender identity or sexual orientation in admission, treatment, or participation in its programs, services and activities, or in employment, or on the basis of gender in its health programs and activities.

9901 Linn Station Rd FL 6 – 11, Louisville, KY 40223-3824 USA

Public Relations Manager

The American Printing House for the Blind (APH), a world leader in creating learning solutions and pathways to success for children and adults who are blind or visually impaired, is seeking a Public Relations Manager at our Louisville, KY headquarters. We are looking for a creative, detail-oriented communications professional with the ability to nurture a strong national media network and develop communication strategies to maintain and increase awareness of our organization, its brand and mission in the field of blindness and vision impairment.

 

Our ideal candidate will have strong writing skills and the ability to develop engaging content that will build and maintain a positive image for our organization. APH’s Public Relations Manager will establish and maintain relations with digital, online and traditional media outlets that will raise the level and quality of customer communication, acquisition, and retention. They will also have the ability, motivation, and responsibility to represent our international brand in a way that connects customers with the products and services they need to improve their lives, motivates key partners to support our mission, and changes the world’s attitude about the importance of learning equity.

 

The Public Relations Manager reports to the Marketing and Communications Director and will be responsible for developing an annual public relations plan including our social media strategy, drafting press releases/media advisories, responding to requests for information from media representatives, coordinating press conferences, handling crisis communications, and developing key message points. This position will also supervise and lead our social media team.

 

MAJOR DUTIES AND RESPONSIBILITIES:

 

  • Develop public relations strategies for new and existing products, launches, and promotions
  • Plan and implement annual media calendar, and supporting strategies and campaigns, including social media calendars
  • Manage content to produce relevant, compelling media pitches, high-quality, informative, and interesting press releases, press kits, and related materials
  • Develop a crisis communications plan, draft talking points and strategies for crisis communication
  • Maintain and develop good relationships with media and key influencers
  • Organize promotional events and press conferences
  • Analyze media coverage; develop responses when needed
  • Create and manage PR budgets, deadlines, objectives, and schedules
  • Develop media activity reports
  • Keep annual calendars of events, targets, and activities organized
  • Consistently brainstorm and collaborate with team for new ideas and strategies
  • Advocates for and assures the highest accessibility standards in all communication from APH.

 

EDUCATION, TRAINING, AND EXPERIENCE REQUIREMENTS:

 

  • Bachelor’s degree in marketing, journalism, business, or related field
  • 3-4 years of experience in PR or related field
  • Experience with technologies and best practices for campaigns across multiple platforms
  • Excellent computer skills; proficient in Microsoft Office Suite, media monitoring dashboards and other web-based tools
  • Outstanding written and verbal communication skills; strong copywriting and content creation skills
  • Up-to-date on latest industry trends; able to articulate trends and potential clearly and confidently
  • Strict adherence to company philosophy/mission statement
  • Strong project management skills with ability to supervise multiple projects
  • 1-2 years supervisory experience preferred
  • Experience in the advocacy setting a plus

 

 

To apply, please visit: https://workforcenow.adp.com/jobs/apply/posting.html?client=amerphftbl&jobId=220319&lang=en_US&source=CC3. If you have any issues with the online application, please contact 502-899-2243.

 

APH IS A DRUG FREE WORKPLACE.   An offer of employment is conditioned upon successfully passing a drug screening test.

 

All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, national origin, place of birth, religion, sex, sexual orientation, gender identity, age, disability or protected veteran status.  EOE/AA/M/F/Vet/Disability Employer

Staff Strategist

STAFF STRATEGIST

C2 Strategic Communications seeks a communications strategist to complement its growing team of talented, creative and innovative communicators.

 

JOB DESCRIPTION: Staff Strategist

 

Summary

The staff strategist assists senior strategists and C2 officers overseeing client deliverables, work flow and processes on larger projects or contracts. Staff strategists will manage smaller projects or contracts as a path to professional growth and advancement at C2.

 

Essential duties and responsibilities

Develop and implement communications plans, including objectives, strategies, tactics and budgets to meet client needs and reach target audiences

Identify key deliverables and manage the process to achieve them, using exceptional organizational and relationship skills

Manage time effectively and efficiently to stay on budget according to terms of client contract

Develop and write news releases, newsletters, web content, speeches, talking points, presentations, other collateral marketing materials, social media posts, proposals, etc.

Plan media avails, news conferences, public meetings and professional conferences

Identify and integrate news communications capabilities and solutions

Stay abreast of emerging technology and recognize opportunities to apply the technology to meet client needs

Assist with business development: direct pitches, proposal writing, presentations, etc.

Participate in annual strategic planning for the company

Enter hours worked and reimbursable expenses incurred on a timely basis for effective project management and timely billing

Perform other duties as assigned by management

 

Skills/attributes Required:

 

Strong written and oral communications skills

Ability to interact with and gain the trust of current and prospective clients

Ability to think strategically and creatively

Proactive problem solver

Attention to detail and accuracy

Adept at collaborating, multi-tasking and meeting deadlines

Experience in communicating with media and the public

Adept at event planning, from news conferences to public meetings

Competent in Microsoft Word, PowerPoint and Outlook

Competent in multiple social-media platforms

Preferred:

 

Working knowledge of MailChimp, Constant Contact, Cision or other media monitoring services, WordPress, PhotoShop, InDesign and/or Illustrator

 

Education/experience

Bachelor’s degree in communications, journalism, marketing or public relations

At least three years of progressively responsible experience in the communications field

Experience working in print/broadcast/digital media and/or with media relations

 

Work environment

Normal office hours are 8:30 a.m. to 5:30 p.m., with an hour for lunch, Monday through Friday. Employees often work off-site, either at a client’s office or event. Reliable transportation is required. Occasionally, night and weekend hours might be required. Overnight travel is minimal.

 

Reports to: President and executive vice president

 

Interested applicants should send resume to: kerri@c2strategic.com

Rising Star Award Nomination

Landmarks of Excellence Awards

RISING STAR AWARD

2017 Nomination Form

The Landmarks of Excellence Awards Rising Star Award honors the next generation of professionals in public relations and communications. Nominees should currently excel in the communications field and show great promise in shaping the future of the industry.

The winner will receive the Iris award at this year’s Landmarks of Excellence awards event on the evening of October 12, 2017, at The Kentucky Center for African American Heritage.

THE HONOREE MUST:

  • Be 32 years of age or younger as of October 1, 2017
  • Work in the field of public relations or communications
  • Be willing to accept the award at the Landmarks of Excellence Awards event on October 12, 2017

PLEASE COMPLETE THE FOLLOWING INFORMATION:

 

Name of Nominee: ______________________________________________________________

 

Company/Organization: _________________________________________________________

 

Title: _________________________________________________________________________

 

Business Address: ______________________________________________________________

 

Telephone: ____________________________ Email: __________________________________

 

 

Name of Nominator: ____________________________________________________________

 

Company/Organization: _________________________________________________________

 

Title: _________________________________________________________________________

 

Business Address: ______________________________________________________________

 

Telephone: ____________________________ Email: __________________________________

Explain why you believe the nominee should be considered for the Rising Star Award. Include a brief description of the nominee’s accomplishments and contributions to the communications/public relations profession.

Your completed form and nomination statement may be accompanied by up to 10 pages of supporting material about your nominee’s background or activities. You may include links to video, audio or web files.

ALL NOMINATIONS ARE DUE BY 5:00 p.m. ON AUGUST 12, 2017

Please submit nominations to:

Landmarks of Excellence Awards Judges Panel

Email:  LandmarksLou@gmail.com

 

Hall of Fame Nomination Form

Landmarks of Excellence AWARDS

HALL OF FAME INDUCTEE

2017 Nomination Form

The Landmarks of Excellence Awards Hall of Fame Induction honors local professionals who have made a lasting difference in the fields of public relations and communications. The professional stature, performance portfolio, and ethical standards of every inductee are far above the norm. Each recipient has achieved real results in her or his professional life and has repeatedly demonstrated exceptional skill, creativity, insight, and commitment. This award is co-sponsored by the International Association of Business Communicators of Louisville and the Public Relations Society of America, Bluegrass Chapter.

THE HONOREE MUST HAVE:

  • Minimum of 15 years of experience in communications or public relations
  • A demonstrated commitment to the community or particular public issue
  • A strong record of mentoring younger communications and public relations professionals

 

The Hall of Fame inductee will receive the Iris Award at the annual Landmarks of Excellence Awards event on the evening of October 12, 2017, at The Kentucky Center for African American Heritage.

 

PLEASE COMPLETE THE FOLLOWING INFORMATION:

Name of Nominee: _____________________________________________________________

Company/Organization: _________________________________________________________

Title: _________________________________________________________________________

Business Address: ______________________________________________________________

Telephone: _________________________  Email: ____________________________________

 

Name of Nominator: ____________________________________________________________

Company/Organization: _________________________________________________________

Title: _________________________________________________________________________

Business Address: ______________________________________________________________

Telephone: _____________________________ Email: _____________________________

 

In your nomination materials, please explain why you believe the nominee should be inducted into the Communicators Hall of Fame. Include a brief description or the nominee’s accomplishments and contributions to the communications/public relations profession.

Your completed form and nomination statement may be accompanied by up to 10 pages of supporting material about your nominee’s background or activities. You may include links to video, audio or web files.

ALL NOMINATIONS ARE DUE BY 5:00 p.m. ON AUGUST 12, 2017

Please submit nominations to:

Landmarks of Excellence Awards Judging Panel

Email:  LandmarksLou@gmail.com

 

 

 

 

 

Hogan Lovells: Public Relations Coordinator

SUMMARY

Hogan Lovells is a leading global law firm, providing business-oriented legal advice and high-quality service across its breadth of practices to clients around the world. Our growing, dynamic Marketing and Business Development Department is looking for the right candidate to serve as a strong Public Relations Coordinator.

The position works closely with the global corporate communications team and key stakeholders to assist building the external profile of Hogan Lovells and to ensure we have a cohesive narrative internally and externally. The candidate will be part of a busy function that undertakes a broad range of activities focused on building and reinforcing the market profile and reputation of the firm.

The position will be based in Louisville, KY, and reports to the firm’s two Public Relations Managers in Washington, D.C. and London.

 

JOB DESCRIPTION

  • Draft, edit, and distribute news releases, award announcements, and internal communications;
  • As needed, seek media opportunities in the Louisville market to support the office’s business community presence and recruitment activity;
  • Create first drafts of communications packages for lateral partner hires and partner departures globally, including both internal and external communication;
  • Research, coordinate, and draft key awards submissions for U.S. and UK legal awards (FT Innovative Lawyers U.S., FT Innovative Lawyers Europe, American Lawyer, Law360, The Lawyer, Legal Business, and Legal Week, etc.);
  • Review media coverage and create daily and weekly clip reports for firm leadership and various practice groups;
  • Provide support to the Public Relations and Internal Communications team, as well as other members of the global communications team on firm-wide activities;
  • Update submission deadlines, victories, and other relevant information to internal databases;
  • All members of the firm are encouraged to participate in our Global Citizenship program; and
  • Other duties as assigned.

 

QUALIFICATIONS

REQUIRED SKILLS

  • Excellent written and oral communication skills. Persuasive in writing and in person.
  • Strong organizational skills and an ability to manage in a high-volume environment. Ability to prioritize and complete simultaneous projects.
  • Experience in cross-border communication or working as part of a global team advantageous.
  • Ability to handle sensitive and confidential information with discretion.
  • Strong interpersonal and team working skills with both local and remote colleagues.
  • Ability to independently meet deadlines and work well under pressure.
  • Understanding of legal and business concepts or the ability to learn them quickly.
  • Demonstrated attention to details and ability to see things through to high standards.
  • Shows enthusiasm, adapts to change, and is willing to improve.
  • Proficiency in Microsoft Office (Word, Excel, PowerPoint).

EDUCATION, CERTIFICATIONS AND/OR EXPERIENCE

  • Three (3)+ years of communications, public relations, or journalism experience preferred.
  • Background in journalism and law firm experience a plus.
  • Media relations experience is preferred.
  • BA or BS in public relations, communications, or related field is preferred

 

HOURS

Core hours are Monday through Friday, 9:30 a.m. to 6:00 p.m., with additional hours as required.

This job description sets forth the authorities and responsibilities of this position and may be changed from time to time as shall be determined.

 

APPLY HERE

 

Hogan Lovells is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, age, national origin, disability, sexual orientation, gender identity or expression, marital status, genetic information, protected veteran status, or other factors protected by law.

Judges Needed!

Judges Needed!

 It’s reciprocal judging time for the Louisville chapters of PRSA and IABC. We judge the contests of professionals from IABC and PRSA chapters in anticipation of these chapters judging our own Landmarks of Excellence entries. Being a judge is a great chance to get exposure to other communications projects and see entries from a judge’s perspective. Below are dates of judging opportunities and RSVP instructions. Shifts on each day and location are as follows:

 

  • Morning: 8:30 a.m. – 11:30 a.m.
  • Afternoon: 1:30 p.m. – 4:30 p.m.

 

Wednesday, April 23

 Farm Credit Mid-America

1601 UPS Drive

Louisville, Kentucky 40223

Onsite Coordinator – Randy Barbee – 502-494-5713

 

Tuesday, May 20

East End Location                                                                                                Downtown Location

Farm Credit Mid-America                                                                                  Guthrie/Mayes Public Relations

1601 UPS Drive                                                                                                     545 S. Third Street, Suite 100

Louisville, Kentucky                                                                                            Louisville, Kentucky

Onsite Coordinator – Randy Barbee                                                               Onsite Coordinator: Drew Mitchell

502-494-5713                                                                                                       502-649-3205

Parking: available onsite                                                                                    Parking: available in attached parking

garage, enter from Guthrie, between 2nd and 3rd Streets

 

RSVP

Indicate date, time and location (if applicable)

Please RSVP for April’s judging by Wednesday, April 16

Please RSVP for May’s judging by Friday, May 9.

rbarbee@e-farmcredit.com

502-420-3756


Guthrie/Mayes Promotes Drew Mitchell

LOUISVILLE, Ky. (January 15, 2014) – Drew Mitchell has been promoted to associate account manager at Guthrie/Mayes Public Relations.  He joined the firm in May 2013 and previously completed an internship with the firm as the 2012 Guthrie/Mayes PR Student of the Year.

Mitchell’s experience includes social media, traditional media relations, event coordination and management and community outreach.

In October, Mitchell was honored by the Public Relations Student Society of America with the Gold Key – the highest honor a PRSSA member can receive, recognizing students and former chapter members who display outstanding academic excellence in public relations and leadership qualities.

Mitchell graduated magna cum laude from Western Kentucky University in May 2013, with degrees in public relations and political science, where he held a variety of communications positions including: communications strategist for WKU’s Office of Scholar Development; publicist for The Honors College at WKU; director of public relations for the WKU Student Government Association; and chapter president for the Kelly Thompson Chapter of PRSSA.

Mitchell is a member of the Bluegrass Chapter of the Public Relations Society of America.

Founded in 1977, Guthrie/Mayes is one of Kentucky’s largest independent public relations firms.  It is based in Louisville, with an office in Lexington.